AI Insights · Timothy · July 2022
Top 5 Film & Television Apps Performance in the Middle East, Q2 2022
Explore the performance of the top 5 film and television applications in the Middle East during Q2 2022, with insights from Sensor Tower.
During the second quarter of 2022, the top 5 film and television applications in the Middle East showed varied trends in downloads, revenue, and active users. Here’s a closer look at the performance of these apps, based on data from Sensor Tower.
Shahid - ﺷﺎﻫﺪ from MBC Group experienced fluctuations in weekly revenue, peaking at around $951K in early April and stabilizing at approximately $707K by the end of June. Weekly downloads saw a significant drop from 383K in early April to about 53K by the end of June. Active users also declined from 1.1M in early April to roughly 598K by the end of the quarter.
Disney+ showed a strong start in June with weekly revenue reaching around $450K in the first week and then declining to nearly $140K by the end of the month. Downloads followed a similar pattern, starting at 329K and dropping to 154K. Active users increased from 200K in early June to a peak of 369K mid-month, ending at 330K.
Netflix saw consistent weekly revenue throughout the quarter, ranging from $89K to $151K. Downloads remained steady, fluctuating between 54K and 77K. Active users showed minimal variation, maintaining an average of around 2.5M throughout the quarter.
MX Player One had modest weekly revenue, peaking at $333 in mid-June. Downloads were stable, averaging around 50K per week, while active users varied slightly, averaging approximately 1.5M throughout the period.
Viu -Stream TV Shows & Serials demonstrated consistent performance with weekly revenue around $3K to $4K. Downloads ranged from 31K to 68K, and active users increased from 376K to about 392K by the end of June.
For more detailed insights and trends, visit Sensor Tower.